Creative-Splash :: Yorkshire Web Designers

Some questions and answers which may help you

Q. Why do I need a web site?

A. Competition in todays business world has never been tougher. Technology is developing at an ever increasing rate. A business must utilise every avenue open to ensure maximum exposure in its market place. Alongside traditional methods of marketing, the internet can compliment and extend your presence in the place it matters most - in front of your customers eyes !

Quite possibly your competitors will have web sites because they realise the true potential of this growth area of marketing. They can see the advantages of low cost, 24 hour store opening made possible with E-commerce.

Q. What is E-commerce?

A. E-commerce is generally thought of as business, or commerce, done over the internet. Many companies have web sites, but are failing to conduct business over the web. Creative-Splash can change that for your company, by designing your web site so purchases can be made directly over the web.

The costs of running an online shop have become very reasonable of late as RhinestonesOnline have found (please see our Portfolio pages). Your own eShop could very profitably add to the success of your business, running alongside the bricks and mortar version.

Q. Why does the maintenance of a web site need to suit a business?

A. Different types of business need to maintain their site in different ways. For example, consider an estate agency. It has a regular, hopefully frequent turnover of houses for sale. When a house is sold its details must be removed from the site so customers are not misled. Similarly, when a new property is accepted onto the books its details must be quickly added to the site.

However, in the case of, perhaps a restaurant, it may be necessary to update the site only when the menu is changed.

Most businesses are dynamic by nature, reflecting their constantly changing environment. The degree of change determines the amount of maintenance a web site requires and consequently the cost of running it.

If you have the necessary skills in, for example, HTML and are confident in the publishing of web pages it will be possible to make some changes yourself. Otherwise you could be looking at employing a Web Developer, who will be charging anything around £75 per hour these days, to make a few changes to the content of your pages.

Q. How can I reduce the amount of maintenance needed?

A. If your business needs a web site whose content is constantly changing it may be wise to go for a Content Management System such as the one used by Holiday Cottages (please see our Portfolio pages). The initial outlay will be greater but because you will have control over, and the ability to effect, changes in content the long term costs will be much reduced.

Q. What if I still have questions unanswered?